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1. Which of the following socio-cultural trends will have a direct impact on most business organisations?
(i) Increasing ethnic and religious diversity in populations
(ii) Falling birthrates
(iii) Focus on 'green' issues
(iv) Increase in single-member households
A (iii) only
B (i) and (iii) only
C (i), (ii) and (iii) only
D (i), (ii), (iii) and (iv) (2 marks)
2. Porter's five forces model identifies factors which determine the nature and strength of competition in an industry. Which of the following is not one of the five forces identified in Porter's model?
A Substitute products or services
B New entrants to the industry
C Bargaining power of customers
D Government regulation of the industry (2 marks)
